Privacy Policy

The Storage Brief ("we," "us," or "our") operates the website thestoragebrief.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our Site, use our valuation calculator, or subscribe to our newsletter.

By using the Site, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Email Address: When you subscribe to our newsletter, we collect your email address. This is the only piece of personal information required to subscribe.

Calculator Inputs: When you use our free valuation calculator, you may enter financial and property data such as Net Operating Income, occupancy rates, unit counts, and location details. This information is used to generate your valuation estimate and may be stored to improve our services and follow up if you've provided contact information.

Contact Information: If you contact us via email, we collect the information you voluntarily provide, including your name, email address, phone number, and any details about your facility.

Usage Data: We automatically collect certain information when you visit the Site, including your IP address, browser type, pages visited, time spent on pages, and referring URLs. This data is collected through cookies and similar technologies.

How We Use Your Information

• Newsletter Delivery: Your email address is used to send you our weekly newsletter containing market intelligence, valuation insights, and self storage industry content.
• Lead Follow-Up: If you use our calculator or contact us, we may follow up to offer additional resources, professional valuation services, or brokerage assistance — always on an opt-in, non-pushy basis.
• Site Improvement: Usage data helps us understand how visitors interact with our Site so we can improve content, tools, and user experience.
• Communication: To respond to your inquiries, provide support, and send relevant updates about our services.

Third-Party Services

We use the following third-party services to operate the Site:

• Beehiiv: Our newsletter is delivered through Beehiiv, an email service provider. When you subscribe, your email address is stored and processed by Beehiiv in accordance with their privacy policy.
• HubSpot: We use HubSpot as our Customer Relationship Management (CRM) platform to manage contacts and communications. Information you provide may be stored in HubSpot in accordance with their privacy policy.
• Cloudflare: Our Site is hosted and served through Cloudflare, which provides hosting, CDN, and security services. Cloudflare may process visitor data in accordance with their privacy policy.

We do not sell your personal information to any third party.

Cookies

Our Site uses cookies and similar tracking technologies to enhance your experience. Cookies are small data files placed on your device that help us understand how you use the Site.

We use the following types of cookies:

• Essential Cookies: Necessary for the Site to function properly.
• Analytics Cookies: Help us understand visitor behavior and improve the Site.
• Third-Party Cookies: Set by our service providers (Beehiiv, Cloudflare) for functionality and security purposes.

You can control cookies through your browser settings. Disabling cookies may affect some Site functionality.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy. Newsletter subscriber data is retained until you unsubscribe. Calculator data and contact inquiries are retained for up to 3 years to support ongoing communication and service improvement, unless you request earlier deletion.

Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Unsubscribe from our newsletter at any time (every email includes an unsubscribe link)
• Opt out of any follow-up communications

To exercise any of these rights, contact us at hello@thestoragebrief.com.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Children's Privacy

Our Site is not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will promptly delete it.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

The Storage Brief
Email: hello@thestoragebrief.com